School Tours are big impressive all-singing all-dancing roadshows, that go on a tour of schools and college aimed at young people.
Amelix’s creative team with over a decade of experience in creating tours that reach a wide and traditionally hard to reach age range in a relevant and exciting way. Each tour is unique and created around your aims and objectives to communicate your message in away that gives it a huge impact and creates a lastingmemory.
The School Tour concept has been developed alongside psychologists to build a fun and vibrant road show structured around subliminal learning; it incorporates a variety of learning styles to communicate a message.
Your message is delivered using references to the latest fashions and trends that make the subject mattermore engaging and credible to this sometimes hard to market teenage demographic.
As part of the set we provide you with a large scrolling screen that is constantly scrolling your
messages and young people are encouraged to remember as manymessages as possible to win prizes at the end of the show. Your messages are also conveyed using produced audio throughout the show as well as having to verbally recall messages at certain points.
Each show is unique and can include a vast range of entertainments which are enjoyable, educational and credible. A typical Amelix road show may include impressive dancers performing to recognisable and current chart songs, flashing lights and pyrotechnics or maybe an interactive game show with competitions that enable the audience to win fashionable prizes all of which are adapted to convey your message.
All school tour roadshows use the latest in lighting, sound and other multimedia technologies, to create a show that is packedwith interactivity and excitment.
There is no doubting that 11-18yr olds are a tough demographic to target, but Amelix’s School Tours road show format makes the message credible and understandable and many of our clients have seen impressive results to campaigns when we have applied our School Tour methodology.
During all of our projects the students are not being reprimanded, preached to or patronised; they are being exposed to a message that is relevant to their lifestyle, in a style that is appropriate to them.
Amelix School Tours can be written to reach all year groups in a school, and recent client research has shown they have an 85% better success rate for getting messages understood by year 9 & 10 students than traditional school visits.
As every tour is designed for each client, nothing is out of the box so the work we do varies from project to project but traditionally your account manager will…
- Work with you in contacting all schools and organising roadshow times and dates.
- Carry out risk assessments and provide full insurance.
- Write and produce show and content including material for big screen – based on material provided.
- Provide presenters, dancers, sound, light and imaging for the show.
- Arrange print and design material to hand out.
- Provide prizes for games or other merchandise to help support the message.
- Conduct post campaign research and analysis.
- Produce an evaluation pack and record of activity.
- Build elaborate sets for games and competitions when needed.
If you have any queries, require any further information, or would like to arrange a meeting please feel free to email youth.projects@amelix.co.uk
or call 0844 801 9966 and one of our team
will be happy to help.
